Category Archives: Business

What is recession?

This Story is about a man who once upon a time was selling Hotdogs by the roadside. He was illiterate, so he never read newspapers. He was hard of hearing, so he never listened to the radio. His eyes were weak, so he never watched television. 

But enthusiastically, he sold lots of hotdogs. He was smart enough to offer some attractive schemes to increase his sales. His sales and profit went up. He ordered more a more raw material and buns and use to sale more. He recruited few more supporting staff to serve more customers. He started offering home deliveries. Eventually he got himself a bigger and better stove. 

As his business was growing, the son, who had recently graduated from College, joined his father. Then something strange happened. 

The son asked, “Dad, aren’t you aware of the great recession that is coming our way?” The father replied, “No, but tell me about it.” The son said, “The international situation is terrible. The domestic situation is even worse. We should be prepared for the coming bad times.” 

The man thought that since his son had been to college, read the papers, listened to the radio and watched TV. He ought to know and his advice should not be taken lightly. So the next day onwards, the father cut down the his raw material order and buns, took down the colourful signboard, removed all the special schemes he was offering to the customers and was no longer as enthusiastic. He reduced his staff strength by giving layoffs. Very soon, fewer and fewer people bothered to stop at his hotdog stand. And his sales started coming down rapidly, same is the profit. 

The father said to his son, “Son, you were right”. “We are in the middle of a recession and crisis. I am glad you warned me ahead of time.” 

Moral of The Story: It’s all in your MIND! And we actually FUEL this recession much more than we think we do!!!!!!!!!! !! 

What can we take away from this story??
1. How many times we confuse intelligence with good judgment? 
2. Choose your advisers carefully but use your own judgment
3. A person or an organization will survive forever, if they have the 5 Cs * Character * Commitment * Conviction * Courtesy * Courage 

The tragedy today is that there are many walking encyclopedias that are living failures. 

The More practical and appropriate views on this economic recession is -
This is the time to reunite together for any small or a big organization 
This is the time to motivate and retain people which are the biggest asset 
This is the time to show more commitments to the customers
This is the time show values of our company to the world
This is the time to stand by our Nation.

EFFECTIVENESS & ENTREPRENEURSHIP

ADNAN KAMDAR from Toronto writes about how he started a business while in university, transforming a simple idea into a successful business venture.

I picked accounting as a major in university. Thinking it was a pragmatic choice. But as time passed, I found my self zoning out in my accounting classes; it started to get worse, and I began skipping the classes completely. One day, towards the end of our second year at university of Toronto, a friend of mine and I were driving and I said to him, LETS START A BUSINESS! He n I studies together since high school he had worked a few sales job in the past, and he has always been at the top of his sales team, so I knew he would make a good partner into any kind of business.

My idea was to sell toner cartridges for printers, fax machine and photo copier I got the idea because my father had purchased a franchise foe selling a toner cartridges about 5 years before, n I had worked with him for the entire time that he was in business. But the franchisor bankrupted a few months after we had started, n we lost our entire investment. my father eventually went back to work n the dream dies. However, I still maintain the knowledge on where to procure the products n how to sell them.

There was an obstacle in our way though; we both had full school schedule to deal with. We were both unwilling to take the risk of dropping school completely, forgoing our degrees-that precious paper that we give all our younger years for. Finally we decided it was time to start our business venture. As a start we tried to make some time during the week to market our products through telemarketing.

lightbulb-idea2

My partner schedule was so bad that he could only come in on Fridays (he had classes n working another job) and I only had a few days a week to work my self. However to keep our business alive, I kept my focus n kept motivating him. We didn’t have a lot of support from anywhere else. Many of my family and friends thought that what we were doing was somewhat of a joke. It bothered me but I tried to not to pay too much attention to it because I had my goal in my mind. NO ONE WAS GOING TO GET IN THE WAY OF THAT.

We started marketing in October of 2004 but didn’t make a single sale until February 2005. we started without any capital; we just had a credit card which we were purchasing material on and we would collect cheques from customers upon delivery of the products (we didn’t have the ability to process credit card either). During April of 2005 when our school year had ended, we started to market on an everyday basis and our sales finally began to increase. They say that success is its own motivation. We now started to get orders every few days and that kept us going, marketing and trying to move forward.

Our angle in marketing was that we were a small company able to provide low prices (due to lack of over head) and excellent service (because we had so much time). In addition, people have a tendency to root for the small guy. Eventually that summer we landed a couple of medium size businesses, and got our first big break supplying a major fitness chain with 30 + locations. At that time we knew that business was going to be our top priority and school would fall in second. As time passed, we found better and lower cost suppliers. We also expanded our products and services, including paper, office supplies, furniture, IT products (computers. Printers, related products), and on-site tech support (using licensed technicians).

Now alhamdulillah we are a well established office and IT Products Company with a steady foundation of clients. It took a lot of patience, a lot of dua and prayers, but eventually if your work hard enough, you can get to where you want to be. All praise to Allah and Moula (tus) for his dua! Without that, you cannot get anywhere…

THE WRITER IS 24 YEARS OLD & LIVES IN TORONTO, CANADA.

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