Some Useful SEO Tips on Self Promotion of your Website
- Keyword Researching: Keyword Researching is primarily the base process of search engine optimization.
- Keyword in Domain name: Let’s consider, our main targeted keyword is “Health products, than our domain name must contain the main targeted keyword “Health products”, example www (dot) health products store (dot) com, by adding keywords in your domain name, Search engines will rank your site and list in your site in their search engine according to the keywords.
- Keyword in Title: If the main keywords are targetted in Title of the page, the chances for ranking higher in search engines increases.
- Keyword in Description: If the targeted keywords are in description of the page, again the chances of ranking the website in search engine increases.
- Keyword in page file names : If the page file name contains the keyword of our website, it gives weight in ranking better in search engines (e.g. www.domain(dot)com/main-keyword/main2-keyword.html)
- Alt Image Attributes : All images should be optimized well, with adding alt image attributes as search engine robots cannot read the image and it helps us to target the keywords in describing the image to robots
- Link Popularity: Link popularity is one of the important factors in ranking the websites higher in search engines. Link popularity can be defined as total number of incoming links to website to particular page or to the main domain. This includes articles, directories, Websites, comments in blogs and forums, social bookmarking and other web 2.0 applications.
- Anchor Text Optimization: Use the same keywords as anchor text to link to the page from different pages on your site. This is especially useful if your site contains many pages. The more keywords that link to a specific page the better.
- Fresh Content: Robots love fresh content, so if you try to update your website frequently, it’ll help you more in SERPs.
- Web Directory and Article directory submissions: As I mentioned above try to increase one way links by directory submissions and article submission services. This will help you to grow inbound one way links and eventually helping your website for higher PR.
Posted on April 7, 2009, in Website Optimization and tagged content, crawler, domain, keywords, Links, promotion, promotions, SEO, Tips, Website. Bookmark the permalink. 4 Comments.
SEO tools and techniques are great help for your sites and blogs specially on dealing with business and services. This is one way to gain traffic through ads.
Thank you, very useful article!
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SEO is a very complicated process for people who have websites that they may have created themselves with little knowledge of Search Engines and this article is very helpful. There are many softwares out there to help see the results of your efforts and find where you need to work harder.